Marketmuse
Overview
Marketmuse helps content teams and marketers research, plan, and optimize articles for better search performance. The platform analyzes top-ranking pages to recommend related topics, relevant questions, and prioritized content gaps. It also suggests internal links and anchor text to strengthen site structure. Editorial tools include AI-guided outlines and scoring to focus writing and revisions.
Use cases
- Plan topic clusters and prioritized content to target organic search opportunities.
- Create SEO-focused article briefs and outlines for writers and editors.
- Identify content gaps versus top-ranking pages to inform content strategy.
- Improve internal linking and anchor-text choices to support site relevance.
How it helps
- Reduces research time by highlighting high-impact topics and questions.
- Improves content quality with AI-guided outlines and editorial scoring.
- Increases efficiency through prioritized tasks that focus writer effort.
Key features
- Faster topic research with prioritized topic lists and competitor gap analysis.
- Seamless briefs and editorial workflows that integrate with Content Creation Tools for smoother handoffs.
- Automated internal-link and anchor-text suggestions to strengthen site structure.
- AI-guided outlines and scoring to raise content quality and reduce revision cycles.
Pricing
Paid plans available. Check the official site for current details.
Why to choose Marketmuse?
Marketmuse combines site-wide topic modeling with editorial scoring and internal-link recommendations to help teams prioritize content efforts where they are most likely to impact search performance.
