Zapier Central Overview, Features & Pricing (2026)
Overview
Zapier Central enables teams to deploy agents that automate routine cross-app workflows. It suits operations, sales, and marketing teams needing faster meeting prep, lead routing, and content drafts. Agents surface context, route tasks, and produce draft content to reduce manual steps. The platform connects to existing apps to centralize automation.
Use cases
- Prepare concise meeting briefs and attendee dossiers.
- Automatically qualify and route inbound leads to sales teams.
- Draft and version marketing copy for campaigns.
- Auto-triage common customer support requests.
How it helps
- Reduces time spent on repetitive admin so teams focus on high-value work.
- Speeds lead follow-up to improve response times and prioritization.
- Improves content throughput with ready-to-edit drafts for campaigns.
Key features
- Automates cross-app tasks to cut manual handoffs and speed processes.
- Prepares meeting briefs and context summaries to reduce prep time.
- Routes and scores leads to accelerate follow-up and prioritization.
- Generates draft marketing and support content for faster publishing.
- Configurable LLM agents with custom triggers and integrations.
Pricing
Paid plans are available. Check the official site for current details.
Why to choose Zapier Central?
Zapier Central centralizes agent-driven automation across apps to reduce manual task switching and speed routine processes.
